Designing a retailer's mobile platform

Superdrug
September - December 2011

I worked with the marketing and content teams to understand their business requirements in order to render wireframes which subsequently turned into high fidelity mockups of Superdrug's key mobile screens.


a user journey of a retailer's site on a mobile phone Conceptual designs that mapped the user journey from the homepage to the category, subcategory and product list page.

  • Mobile design, mapping user journey, interface design, layout

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